May 25, 2018  
2018-2019 Academic Catalog 
    
2018-2019 Academic Catalog
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MKTG 351 - Retail Management (Lec. 3, Cr. 3)


LCCN: CMKT 3103, Retail Management

Store organization, operation, and management problems connected with retail buying and selling; advertising; wholesale merchants and their methods of operation; mercantile credit policies and collection procedures.

Prerequisite(s): MKTG 320 and Junior standing.

Lec. 3 Cr. 3



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