Apr 18, 2024  
2015-2016 Academic Catalog 
    
2015-2016 Academic Catalog [Archived Catalog]

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MKTG 625 - Professional Selling and Sales Management (Lec. 3, Cr. 3)


Analyzes revenue generation and revenue enhancement process thorugh application of sales management techniques. Analysis includes: sales management and decision making for organizational success through application of strategic selling.

Prerequisites: MKTG 605 or its equivalent, and permission of MBA Director.

Lec. 3 Cr. 3



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