Apr 19, 2024  
2016-2017 Academic Catalog 
    
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2016-2017 Academic Catalog [Archived Catalog]

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MKTG 625 - Professional Selling and Sales Management (Lec. 3, Cr. 3)

Analyzes revenue generation and revenue enhancement process through application of sales management techniques. Analysis includes: sales management and decision making for organizational success through application of strategic selling.

Prerequisites: MKTG 605 (C or higher) and permission of MBA Director.

Lec. 3 Cr. 3


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