Dec 26, 2024  
2024-2025 Academic Catalog 
    
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2024-2025 Academic Catalog
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MCOM 261 - Introduction to Public Relations

Description
Covers the principles and processes of public relations including history and development, theory, research methods, programming, and evaluation. Focuses on areas such as special publics, crisis communication, public relations law, and media relations.

Note(s)
No duplicate credit for MCOM 261 and SPCH 251.

Prerequisite(s)/Corequisite(s)
Prerequisite(s): ENGL 102 or permission of department head.

Cr 3
Lec 3


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