Marketing (B.S.)

Freshman Year

Total Hours: 31

• Natural Sciences¹ - 9

• BADM 120 - Topics in Contemporary Business (Lec. 3, Cr. 3)
• ENGL 101 - English Composition I (Lec. 3, Cr. 3)
• ENGL 102 - English Composition II (Lec. 3, Cr. 3)
• FFND 101 - Freshman Foundations (Lec. 1, Lab. 1, Cr. 1)

•  

• HIST 201 - American History to 1877 (Lec. 3, Cr. 3)

• or

• HIST 202 - American History since 1877 (Lec. 3, Cr. 3)

•  

• MATH 113 - College Algebra
• MATH 130 - Finite Mathematics (Lec. 3, Cr. 3)
• ORIN 101 - Freshman Orientation (Cr. 0)
• PSYC 101 - Introduction to Psychology (Lec. 3, Cr. 3)

Sophomore Year

Total Hours: 30

• ACCT 208 - Accounting Principles (Lec. 3, Cr. 3)
• ACCT 241 - Managerial Accounting (Lec. 3, Cr. 3)
• BADM 201 - Legal Environment (Lec. 3, Cr. 3)
• BADM 218 - Issues in Global Business (Lec. 3, Cr. 3)
• BADM 275 - Analytical Tools for Business Decisions (Lec. 3, Cr. 3)
• COMM 201 - Fundamentals of Public Speaking (Lec. 3, Cr. 3)
• ECON 203 - Principles of Microeconomics (Lec. 3, Cr. 3)
• ECON 204 - Principles of Macroeconomics (Lec. 3, Cr. 3)
• MAAP 200 - Midpoint Assessment of Academic Progress Examination
• MATH 231 - Elementary Probability and Statistical Inference (Lec. 3, Cr. 3)
• OSBC 207 - Microsoft Excel for Business (Lec. 3, Cr. 3)

Junior Year

Total Hours: 30

• Art Elective² - 3
• Humanities Elective - 3
• Marketing Elective - 3
• Social Science Elective - 3

• CSCI 321 - Information Systems Analysis (Lec. 3, Cr. 3)
• FIN 310 - Principles of Finance (Lec. 3, Cr. 3)
• MGMT 300 - Management Concepts and Practices (Lec. 3, Cr. 3)
• MGMT 370 - Operations Management and Quantitative Methods (Lec. 3, Cr. 3)
• MKTG 320 - Marketing Principles (Lec. 3, Cr. 3)
• MKTG 375 - Consumer Behavior (Lec. 3, Cr. 3)

Senior Year

Total Hours: 29

• 300+ Business Electives - 9
• 300+ Marketing Electives - 6
• Non-business Elective - 2
  (Any course other than HHP activity courses.)

• MGMT 481 - Business Policy (Lec. 3, Lab. 1, Cr. 3)
• MKTG 444 - Promotion Strategy (Lec. 3, Cr. 3)
• MKTG 461 - Marketing Research (Lec. 3, Cr. 3)
• MKTG 480 - Marketing Management and Strategy (Lec. 3, Cr. 3)

Notes

¹Three (3) hours must be selected from the approved Writing Enriched courses- see General Education Requirements  section.
²Course must be selected from section #9 of the General Education Requirements  section.

Total Hours for Degree: 120