Sep 23, 2024  
2019-2020 Academic Catalog 
    
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2019-2020 Academic Catalog [Archived Catalog]

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MKTG 383 - Services Marketing (Lec. 3, Cr. 3)

Description
Study of services, governmental, and not-for-profit marketing; services in the global arena; special problems and analysis.

Notes
No duplicate credit for MKTG 383 and MKTG 381.

Prerequisites / Corequisites
Prerequisite(s): BADM 218, MKTG 320, and Junior standing.

Lec. 3 Cr. 3


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