Apr 20, 2024  
2018-2019 Academic Catalog 
    
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2018-2019 Academic Catalog [Archived Catalog]

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MKTG 625 - Professional Selling and Sales Management (Lec. 3, Cr. 3)

Analyzes revenue generation and revenue enhancement process through application of sales management techniques. Analysis includes: sales management and decision making for organizational success through application of strategic selling.

Prerequisite(s): MKTG 605 (with a grade of C or better) and permission of MBA director.

Lec. 3 Cr. 3


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